Category Archives: Donor Retention
3 Ways to Build Trust with Donors in a Virtual World
How do you build trust with donors? These days, it can be easier to get the attention of thousands of little fish online than a few big fish right in your own pond. It’s the law of large numbers. With
How to Build Trust Online as a Nonprofit
With over 1.5 million charitable organizations in the US alone, NGO founders have a tough challenge presented to them. Not only do they need to launch an effective marketing campaign to attract charitable givers, but they also need to work
Build Donor Engagement Before You Start A Campaign
When a nonprofit organization decides to undertake a capital campaign, it has most likely identified a need and developed a project to address that need. Usually, the campaign is designed to resource the project. For many organizations, information about the
Best Donation Form Practices to Actually Boost Fundraising
You finished designing your website. Great job! Now you are ready to share it with the world and see the donations pour in, right Not so fast. What’s the donation experience that you’re offering? How does your donation form work? You
Romancing Your Donors: Showing the Love to Donors of all Levels
Ask successful couples what their secret is and you’ll often year that effective communication and attention play an important role. One of the basic tenants of successful fundraising is donor stewardship. Donors who have shown your organization some love through
How to Boost Online Donor Retention
Your nonprofit’s donor retention rate is the percentage of donors who give from year to year, or over any other specific time period. It’s probably one of the most critical metrics you should be studying in 2021. Your ability to
Influencer Interview: Lisa Chimola
This week, our very own Randy Hawthorne got to sit down with Lisa Chimola, a fablanthropy expert, who specializes in working with nonprofits to hone their gift planning skills. Lisa is the chief fablanthropist for Fablanthropy, helping nonprofits reach the
First-Time Donor Retention: 3 Nonprofit Best Practices
Your nonprofit’s team likely spends quite a bit of time focusing on raising the funds you need to achieve your goals. There are many considerations to go over, including what types of campaigns to employ, what fundraising strategies to exercise
Protect Donor Data When Working with Third-Party Vendors
High-profile data breaches in recent years show just how vulnerable some organizations can be to attacks from outside. Protecting your nonprofit’s data is crucial, no matter who you work with. Data privacy gets even trickier when you’re dealing with a
Marketing Automation: Your Key to Boost Donor Development
Nonprofit organizations are almost always looking to increase their fundraising revenue. Marketing is a major factor in securing ongoing donations, but funding pressures and staff limitations can make it a challenging task. Luckily, there’s this little thing called marketing automation
