Category Archives: Email Marketing

How to Win at Email

An email full of copy with zero visuals hits your trash can as fast as it hits your inbox. We’ve all seen gross emails—and even though we don’t read them, we take two seconds to be appalled by them before

No One Wants to Sign Up for Your Damn E-Newsletter

Picture this: you just Googled “how to patch the hole in my jeans,” and find the most irresistible article with the top three ways to mend your favorite pair (number 2 will blow your mind!). While reading about the best

6 Tips for Creating Engaging Email Newsletters

Sponsored by iContact   Regardless of whether you work in the nonprofit sector or run a small business, an email newsletter is one of the most important communication channels you have with your customers and supporters. A regularly scheduled email