Category Archives: Featured
5 Ways to Incorporate Data and Automation into Your Marketing Strategy
Information is important in any field. Nonprofit organizations are no exception. The data utilized by the nonprofit sector can be used for an effective marketing strategy when handled properly. Like anything that regards compelling those to donate their time or
How to Survive Today and Thrive Tomorrow
Chantal Sheehan is a speaker at Cause Camp 2020 Oh, 2020. It started off strong, but by March, our world had been turned upside down by the ‘Rona. While we’re all learning how to live, work and play (at home,
How You Can Leverage Ephemeral Content
Ephemeral content has become an important tool for improving nonprofit communications in 2020. Exemplified by Snapchat, Facebook and Instagram Stories, ephemeral content includes photos and videos that are available for only a short time. While most social media timeline posts
3 Major Reasons to Host a Peer-to-Peer Fundraiser
Peer-to-peer fundraising (also known as social, P2P, or DIY fundraising) is an effective way to raise money for any cause. With this type of campaign, you enlist dedicated supporters to fundraise on your behalf. Typically, you equip each participant with
Association Websites: 3 Ways to Engage Your Base
Your association’s team works hard to attract, engage, and retain its members. With a number of other responsibilities, it can be easy to overlook a simple, yet powerful tool for connecting with members: your website. With social distancing guidelines keeping
Nonprofit Impact Report: How to Visually Communicate Your Impact
Imagine donating money to a cause you believed in and never hearing back from the nonprofit organization. It leaves a bitter feeling, doesn’t it? This is why nonprofit impact reporting is so important. In fact, 18% of donors leave or
SEO Reputation Management for Your Nonprofit
Most businesses think that users get their first impression of the company when they land on their homepage. But that’s not entirely true. In fact, the first impression is formed somewhere else: on Google’s Search Engine Result Page (SERP). Brand
4 Mistakes You Don’t Want to Make as a Fundraiser in 2020
As a professional fundraiser at a growing nonprofit, you likely understand that maintaining a positive reputation and valuing your donor relationships are key components to maximizing success. Simply investing in the wrong tool or sending the wrong email to someone
