Category Archives: Featured
6 Steps to Get the Press to Tell Your Story
Almost all media now feature feel-good stories about people and organizations that do good. Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to
Today’s Talk with Kerstin Heuer
Welcome back! For our first video of the year, we sat down with marketing expert Kerstin Heuer to discuss goals. It is important to reflect on the challenges and opportunities that 2020 brought. Kerstin shared a tool she’s been using
Best Blogging Practices for Nonprofit Organizations
A blog is an indispensable digital marketing tool. Many businesses and organizations use blogs to share compelling stories and connect with their audience. Blogging should be part of most nonprofit’s content marketing plans. Used properly, it can leverage a nonprofit’s
Mail vs. Email: Pros & Cons of Each Fundraising Channel
When it comes to choosing the right marketing channel for your nonprofit fundraising, you’ll want to consider the pros and cons of each option. The two most prominent fundraising channels for nonprofits are direct mail and email. Both of these,
SEO Tips To Index And Rank Faster
Search Engine Optimization (SEO) has seen a world of difference in recent times. Though the essentials remain the same, the tables have turned over time. Keywords have evolved and strategy has been completely revamped. Marketers continue to launch new ways
How Nonprofits Can Expect the Unexpected When Budgeting
Managing money for a nonprofit often feels like laying train tracks ahead of a speeding locomotive. An organization’s course depends on how well its leaders manage money down the line. Here is how nonprofits can expect the unexpected when budgeting.
Today’s Talk with Steven Shattuck
For Today’s Talk, we called Steven Shattuck, Chief Engagement Officer at Bloomerang. He answered some questions that every nonprofit has been asking this year. Is it still okay to fundraise during a pandemic? What will fundraising look like over the
Today’s Talk with Susanne Blue
This week on Today’s Talk, we sat down with Susanne Blue, Executive Director of Matt Talbot Kitchen and Outreach Center. Matt Talbot serves individuals and families experiencing or at risk of homelessness in the Lincoln area. This year, they had
How NOT to Make a Fundraising Plan
Fundraising. While it’s something so common in the nonprofit world, it can be a beast to tackle ― and get it right. A successful fundraising plan has every aspect down to a science. But things don’t always go as planned.
