Category Archives: Free Guides
5 Lessons and Tips for an Executive Director
5 Lessons from 5 Years as an Executive Director 5 Lessons and tips for an executive director “I have led both a nonprofit and a state agency during stormy times. During my tenure as executive director, one of my greatest joys
How to Create A Nonprofit Report Funders Want to See
Create Reports Funders Want to See How to create a nonprofit report that funders want to see Want to learn how to create a nonprofit report to boost donor trust? You can use this guide to identify what funders use
The Ultimate Nonprofit Lingo Guide
The Ultimate Nonprofit Lingo Guide The Ultimate Nonprofit Lingo Guide No one has time for jargon. We’ve thoughtfully compiled a list of words and acronyms used within the nonprofit industry that you probably hear often. The Ultimate Nonprofit Lingo
The Ultimate Online Donor Acquisition Guide
The Ultimate Online Donor Acquisition Guide The Ultimate Donor Acquisition Guide Donor acquisition is the lifeline of nonprofit fundraising. Not only do new donors help you grow and expand your nonprofit’s efforts and programs, but low donor retention rates mean
The Ultimate A/B Testing Guide
The Ultimate A/B Testing Guide The Ultimate A/B Testing Guide There is so much to be learned from split testing. Whether optimizing a small amount of copy or revising an entire donation page, these small changes can hugely impact
The Ultimate Guide for Nonprofit Data Collection
The Ultimate Guide for Nonprofit Data Collection The Ultimate Guide for Nonprofit Data Collection A data collection platform can act in the same way for your nonprofit. You might buy it for one purpose, like processing contact requests on
The Year-End Fundraising Email Timeline
The Year-End Fundraising Email Timeline The Year-End Fundraising Email Timeline This email timeline is based on real strategies that we implement with nonprofits to help grow their year-end fundraising year after year. Use this as a guide to craft
A Guide to Donor Retention
A Guide to Donor Retention A Guide to Donor Retention On average, about 2 in 10 donors who gave to an organization last year will give to that organization again this year. While it’s great to have some donorsbecome
The Major Gifts Fundraising PlayBook
The Major Gifts Fundraising PlayBook The Major Gifts Fundraising PlayBook Have you heard of the Pareto Principle? Essentially, the principle says that 80% of your nonprofit revenue comes from 10% of donors. With rising wealth inequality, some experts say
How to Boost End-of-Year Fundraising
A Proven Fundraising Email Template How to boost end-of-year fundraising through digital marketing To expand your mission and your reach, it’s important to get in front of the right audience at the right time. And can you guess where many
