Category Archives: Fundraising
5 Ideas For Volunteers As Fundraising Resources
Fundraising isn’t always about money. According to Lynn Margherio, founder and CEO of Cradles to Crayons, volunteerism is the backbone of many successful nonprofits, even though attracting and retaining volunteers can be challenging. Mobilizing your volunteers can also have a
4 Rules For Grant Partnerships In The AI Era
Collaborating on grant-funded projects, and particularly proposal development, is essential for nonprofits. Subject matter partnerships benefit programs, organizations, and teams through shared knowledge and divided challenges. However, fostering a productive proposal-building environment often presents scheduling and communication hurdles. Moreover, Artificial
Giving By Evangelicals Continues Post Covid Plunge
The COVID pandemic is often pointed to as a reason that certain silos of giving declined during roughly 2019 through 2022. A new survey shows that evangelical giving has not rebounded and continues to plummet. The numbers for evangelical giving
TrueSense Marketing Appoints Co-Presidents
TrueSense Marketing, the national direct response fundraising firm based in Warrendale, Pennsylvania, promoted executive vice presidents Marcy Auman and Shawn Reed to co-presidents. Founding President Steven Bushee is moving into the CEO role. “This transition makes perfect sense now,” said
News In Brief: Blackbaud, RKD, Moore
Blackbaud To Take $415 Million Charge Software and tech firm Blackbaud filed a Form 8-K with the United States Securities and Exchange Commission (SEC) stating that the company concluded a material pre-tax noncash impairment charge, which may be up to
Grants: 10 Ways To Maximize Your Investment In Conferences
Professional development is an important investment and conferences remain valuable experiences in many industries including education, business, and nonprofits. Whether you are attending in person or online, it is important to gain a return on your investment of time and
Equitable Prospecting Helps Expand Donor Support
By Richard H. Levey A multibillionaire Latino businessman who graduated from a major university in California is tapped for a contribution by his alma mater every year. “He’s very brown, very Mexican-looking, and owns a funny-sounding company,” said Armando Enrique
3 Key Areas For Reframing Fundraising
By Amanda Wasson In the ever-evolving landscape of fundraising, it’s clear that the traditional channel-first mindset is no longer sufficient. For too long, success was measured by the performance of individual channels, often overlooking the holistic experience of our donors.
GivingTuesday Seems To Have Started Strong
By Paul Clolery and Richard H. Levey GivingTuesday 2024 appears to be off to a solid start, aided by the push many charities began days before the actual GivingTuesday of December 3. “Yesterday (the pre-push) was really strong for our
GivingTuesday: 5 Ways To Steward One-Time or First-Time Donors
GivingTuesday is the day of the year where you find people of all ages and all demographics opening their hearts and their wallets to donate to causes and organizations that are important to them or to find new initiatives to
