Category Archives: marketing
Why Nonprofits Should Integrate Marketing & Fundraising
Why Nonprofits Should Integrate Marketing & Fundraising At many nonprofits, the marketing and fundraising teams work separately. One may handle all emails, social media accounts, and advertising, while the other cultivates donors and plans events. While this separate approach can
[PODCAST] Stop Listening to Nonprofit Marketing Trends: Listen to Your Audience
Stop Listening to Nonprofit Marketing Trends: Listen to Your Audience You don’t have time to waste on marketing that doesn’t work. Lindsay LaShell, Marketing Activist and Creator of Open Lines, gives Delaney the lowdown on nonprofit marketing that worked this
The Nonprofit’s Guide to Digital Advertising
Nonprofit’s Guide to Digital Advertising Why Nonprofit Digital Advertising is a Must Do you want the world to know about your mission and easily support it? We thought so. Nearly every major brand uses digital advertising to reach their current
That’s a Wrap! Our Top Nonprofit Professional Development Resources of 2021
Nonprofit professional development has seen a surge as the sector adapted to on-demand learning and opportunities due to the pandemic. We did our best to keep up! We hope you enjoyed all 50 webinars, 104 articles, and 36 podcasts that
5 Tips from Nonprofit Marketing Leaders for Better Engaging Your Constituents
Note: This post was originally published on the Salesforce.org blog. As nonprofit marketers and fundraisers begin their end-of-year giving campaigns, quickly creating personalized, data-driven content has never been more important. The newly-launched Marketing Cloud for Nonprofits from Salesforce.org is designed to help nonprofits
5 Things You Should Know About Influencer Marketing – The Beginner’s Guide
This blog was sponsored by Socialfix In today’s world, social media plays a very important role in our lives. Apart from that, marketers have also realized how to attract valuable customers through collaborations with various influencers on these platforms. Many
DMA Seeking Feedback On Updated Standards
Leadership at the Data & Marketing Association (DMA) is rolling out the organization’s Data Standards 2.0, a streamlined version of guidelines not updated since 2014. Features of the new set of standards include clarifications on rules relating to connected devices
