Category Archives: Spotlight
[PODCAST] Your Highest and Best Use: How your nonprofit can prioritize and plan for marketing
How your nonprofit can prioritize and plan for marketing Too often, despite best intentions, nonprofits fail to prioritize and plan for their marketing. There is simply so much to do! A core teaching principle of Do More Good and Nonprofit
[PODCAST] Donor Retention Tips
Donor retention is an ever-increasing concern for nonprofits. We all face the threat of donor attrition. In a fast-paced world where the competition for attention and resources is steep, it can be challenging to find ways to retain our top
Diversifying Your Nonprofit’s Revenue: How You Slice the Pie Matters
Before we talk pie–and slices of it–let’s put some questions out there. Revenue diversification is a hot topic, to be sure. But there are quite a few different ways to look at it and even to define it. If your
The ROI of Nonprofit Conferences
For the most part, nonprofits know how to spend money wisely because most of it have so little of it. And, what we do have is hard earned. Whatever you spend, you need to raise. Stewardship is more than an
[PODCAST] Avoid Becoming a Netflix Docudrama: A Discussion on Nonprofit Sector Ethics
The gray areas of nonprofit land are deep and wide. Many things we automatically deem inappropriate become considerable in the pursuit of good work (and survival). In this episode, Katie talks to Hannah Berger, a renowned nonprofit and philanthropy consultant
Nonprofit Reserve Funds: A Primer
Reserve funds can be a key financial piece of the puzzle as a nonprofit seeks financial resiliency. But what exactly are reserve funds? Simply put, reserve funds are unrestricted funds set aside from normal operating funds for the nonprofit. It’s
[PODCAST] A Candid Conversation on Nonprofit Professional Development
One of the greatest investments any professional can make is learning to do what they do better. Whether more effectively, efficiently, or simply with more enjoyment…professional development helps nonprofit professionals amplify their impact. Listen to the full episode to hear
Make 2022 Your Best Fundraising Year Ever
A clean slate, setting new goals and objectives, mapping out new plans…the new year is always an exciting time. But now that the first quarter of 2022 is nearing an end, it’s time to revisit those plans. For non-profits, this attitude
[PODCAST] The Three Epic Fails in Fundraising
What would you do if you knew you would not fail in an epic fashion? Probably raise support for your favorite mission, right? Unfortunately, there are some missteps that are common on the fundraising journey. In this episode of the
How Digital Marketing Can Help Reach Younger Donors
Is your nonprofit actively seeking to reach younger donors? While some organizations tend to focus on older and/or long-time supporters, the best time to start engaging with younger donors is now. After all, millennials and Generation Z now make up
