Category Archives: Spotlight

[PODCAST] Understanding the Future of Individual Giving

A Report that Helps Us Understand the Future of Individual Giving There’s the Giving USA Report and the Foundation Stats, and I’m sure your CRM has produced something updating you on sector trends this quarter. So, which one is best?

How to Create a Nonprofit Marketing Strategy & Content 

How to Create a Nonprofit Marketing Strategy & Content  What is Content? Content, in terms of marketing, is material used to portray a topic through a variety of mediums or marketing channels. Content can come in many forms, such as

[PODCAST] Branding Your Nonprofit on a Budget

Branding Your Nonprofit on a Budget You know branding is more than a buzzword – it’s a necessity for high functioning nonprofits. But, how do you cultivate a strong brand when you’re operating with limited resources? Katie interviews Lauren Muth,

5 Worst Traits of Nonprofit Software Companies

5 Worst Traits of Nonprofit Software Companies (And How to Avoid Them) Understanding Software Companies to Fulfill Your Nonprofit Technology Needs Understanding nonprofit software companies can help decide which platforms are best for your nonprofit technology needs. After all, shopping

[PODCAST] The Enterprise of Small Nonprofits

The Enterprise of Being a Small Nonprofit Despite the vast majority of nonprofit organizations being small (operating budget of less than $500K), the sector seems obsessed with its most prominent members. These “enterprise-level” organizations are a tiny sliver of the good

How to Receive Nonprofit Donations Using QR Codes

How to Receive Nonprofit Donations Using QR Codes Donations are central to your success as a nonprofit, so why wouldn’t you want to get as many of them as possible? Most nonprofits turn their attention to innovative events and marketing

Nonprofit Marketing & Fundraising Trends 2022 Guide

Nonprofit Marketing & Fundraising Trends 2022 Stay updated on nonprofit marketing and fundraising trends! We have gathered the latest insights and examples of nonprofit marketing and fundraising trends to help guide your nonprofit digital strategy in 2022. We witnessed significant

How Digital Technology is Transforming Nonprofit Fundraising

Using Fundraising Technology in 2022 Most of us can remember the days when fundraising meant receiving a physical letter in the mail from an unfamiliar nonprofit organization. The letter may urge the recipient to contribute to their cause. However, times

[PODCAST] Nonprofit Themes in 2022

Nonprofit Themes in 2022: How are we showing up? We’re culture conscious, short on time, heavy on tech, and oh-so-hopeful! Katie talks to Jon and Becky from We Are For Good about the themes emerging from the nonprofit sector in

The P2P Fundraising (Peer-to-Peer) Guide

The P2P Fundraising Guide Activate your P2P fundraising campaign in 5 simple steps.   The theory behind peer-to-peer (P2P) fundraising isn’t new. Back in the day you would walk door-to-door asking neighbors and friends to support your efforts in an